Sunday 26 October 2008

Ad rant: Argos

Now, resurrecting an early 90's dance classic is all well and good, but this is just jumping on the Drench band-wagon. And more importantly, what they've forgotten to emulate from the Drench ad is the most important part - the good idea!
It's sad really, as it means 'U can't touch this' will now be too 'played-out' for anyone to use on a decent idea - in fact I'm already getting tired of writing the title!
So where does that leave us? 
Well as long as it's a good idea, I think the real coup would be to use 'Injected with a Poison' by Praga Khan. A rave classic par excellence.